Parents Urged to Destroy Recalled Zippee Activity Toys Amid Safety Alert Over Choking Hazard

More than 117,000 Zippee silicone activity toys have been recalled in the United States following a terrifying choking incident that left a child hospitalized. The toy, designed for toddlers and sold widely online and in specialty toy stores since 2019, is now under national scrutiny after the U.S. Consumer Product Safety Commission (CPSC) issued a public safety alert on November 13, 2025.

The manufacturer, Mobi Games, Inc., acknowledged the risk after a toddler gagged and vomited while playing with the product, which resulted in a hospital visit. Although the child thankfully recovered, the incident triggered a sweeping recall of the toy, which features soft silicone strings and ball ends that can detach or be put in a child’s mouth.

Families across the U.S. are now being asked to take immediate action to prevent further harm. The recall raises serious questions about product safety testing, potential design flaws, and the legal rights of those who may have unknowingly purchased a dangerous toy.

What Is the Zippee Activity Toy and Who Makes It?

The Zippee Activity Toy is marketed as a sensory development product for toddlers. Created by Mobi Games, Inc., a Canadian-based manufacturer, the toy features a teal-colored silicone cylinder with six flexible silicone strings. Five of these strings have spherical silicone ball ends that toddlers are encouraged to pull, push, and manipulate.

The design is intended to stimulate fine motor skills, color recognition, and sensory play. However, those same soft silicone strings have now been identified as a choking hazard, especially when children insert them into their mouths and trigger a gag reflex.

Between November 2019 and January 2024, approximately 117,500 units were sold in the United States and over 25,000 more in Canada, according to the CPSC. Sales occurred on Amazon, PlayMobi.com, and in small specialty toy stores nationwide. The product was priced around $20, making it an affordable and accessible option for many families.

What was once viewed as a development-friendly toy is now considered unsafe for young children, particularly those under three years old who are prone to placing objects in their mouths.

Details of the Choking Incident and Injury Report

Mobi Games, Inc. reported the incident that led to the recall after receiving information that a toddler placed one of the Zippee toy’s strings into their mouth, triggering a gag response followed by vomiting and choking. The child was taken to a hospital for medical treatment, and although they did not suffer long-term injuries, the event highlights how quickly a routine play session can become a medical emergency.

Choking is a leading cause of injury and death in children under five, particularly from toys with small detachable parts. The spherical silicone ends on the Zippee toy strings pose a particular danger because they are pliable and can easily lodge in a child’s throat. Even without detaching from the toy, they can block the airway if inserted too far into the mouth.

This case underscores the importance of toy manufacturers conducting thorough safety assessments and considering how toddlers will interact with the materials. A toy that encourages pulling and chewing must be tested not only for durability but for real-world risks of misuse, especially when marketed for ages known for exploratory behavior.

The Scope of the Recall and Affected Products

The recall affects Zippee silicone activity toys with date codes stamped inside the teal cylinder ranging from 030620 to 110823 in MMDDYY format. These toys were sold over a four-year period and may still be in use in homes, daycare centers, or preschools.

Affected models were distributed through:

  • Amazon.com
  • PlayMobi.com
  • Specialty toy retailers and shops

The CPSC estimates over 117,500 units were sold in the U.S., with thousands more shipped to Canadian consumers. That means tens of thousands of families could unknowingly be in possession of a hazardous toy.

Importantly, the risk is not isolated to a single defect or factory run. The toy’s overall design, particularly the spherical ends and long flexible strings, has been flagged as inherently dangerous for young users, particularly when the product is used without direct supervision.

What Parents Are Being Told to Do

Parents and caregivers who discover the toy in their home are being told to stop using it immediately. The CPSC and Mobi Games, Inc. have issued specific instructions to destroy the toy to ensure it can never be reused or donated.

Steps include:

  1. Cutting off the spherical ball ends of the silicone strings using scissors.
  2. Writing your initials and the date on the teal cylinder for proof of destruction.
  3. Photographing the destroyed toy as required by the refund process.
  4. Registering your toy for a refund through Mobi Games’ website and submitting the photo.

Consumers who complete these steps are entitled to a full refund from the manufacturer. Parents can also direct questions to recall@playmobi.com, the email Mobi has provided for handling inquiries related to the recall.

While no further incidents have been confirmed by the CPSC, the recall notice was issued proactively to prevent additional injuries or deaths from occurring.

Legal Rights for Families Harmed by Recalled Toys

When a product designed for toddlers causes a serious injury or requires hospitalization, families have the right to seek legal accountability. Toy manufacturers, distributors, and sellers have a legal duty to ensure their products are safe, properly labeled, and tested for age-appropriate use.

Potential legal claims in Zippee toy injury cases may include:

  • Product liability for defective design or failure to warn of foreseeable choking risks.
  • Negligence in safety testing or failure to issue earlier warnings after consumer complaints.
  • Compensation for medical expenses, emotional trauma, and long-term developmental impacts if the child suffers oxygen loss or stress from the incident.
  • Claims for emotional distress experienced by caregivers who witness the injury.

Even if a child was not seriously injured, families may be eligible for damages if they had to seek emergency care, miss work, or endure emotional trauma due to the incident.

Because the Zippee toy was sold for over four years through multiple retailers, this recall may result in a large number of potential claims. Families harmed by the product should keep hospital records, photographs, the toy itself (if intact), and all correspondence with the manufacturer.

Zippee Toy Recall and Legal Claim FAQs

What toy was recalled and why?

The Zippee silicone activity toy made by Mobi Games, Inc. was recalled because the toy poses a choking hazard to toddlers. A child was hospitalized after gagging and vomiting during play.

How many toys are affected?

Approximately 117,500 toys sold in the U.S. and over 25,000 in Canada are part of the recall. The toys were sold online and in toy shops between 2019 and 2024.

What should I do if I have this toy?

Stop using the toy immediately. Follow the instructions to cut off the ball ends, write your initials and date on the toy, and take a photo. Register the toy on Mobi Games’ website to receive a full refund.

Was this a manufacturing defect or a design issue?

The issue appears related to the toy’s overall design — specifically the long silicone strings with ball ends, which toddlers may insert into their mouths and choke on.

Can I take legal action if my child was hurt?

Yes. If your child was injured, even if they recovered fully, you may be entitled to compensation for medical costs, pain and suffering, and emotional trauma.

What if I threw the toy away already?

If your child was harmed and you no longer have the toy, you may still have a claim. Save any medical records and consult with a law firm experienced in dangerous product cases to explore your legal options.

Contact Parker Waichman LLP For A Free Case Review

If your child was injured while using the recalled Zippee toy, or if your family incurred medical bills, emotional trauma, or missed work because of a choking incident, you may have a valid legal claim.

Parker Waichman LLP is a nationally recognized law firm investigating cases involving dangerous and recalled children’s products. Our team is available now to discuss your rights and evaluate your case at no cost.

Call 1-800-YOUR-LAWYER (1-800-968-7529) for a free consultation. You may be entitled to compensation for medical expenses, pain and suffering, or other damages. Regardless of your location or where your injury occurred, our nationwide product injury law firm is ready to assist you. Do not wait — protect your family and hold manufacturers accountable.

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